The International Olive Council has created its own press review through social media curation platform scoop.it. OLIVE NEWS (http://www.scoop.it/t/olive-news) assembles and publishes the latest news in English, French, Italian and Spanish about the international olive and olive oil industry and highlights other topics such as the Mediterranean Diet and health. The chief advantage of the review, which is updated daily, is its immediacy: users can access it whenever they want to keep up to the minute about the latest developments in the sector. Since it was set up in December 2013, it has published more than 10,000 articles from the main industry media and received 340,000 visits. The IOC is also present on Twitter @iocolivenews and on Linkedin (international olive council).
