Positive attribute of virgin olive oil, determined according to the intensity of perception. Set of olfactory sensations characteristic of the oil which is reminiscent of ripe fruit, depends on the variety of olive and comes from sound, fresh olives, green or ripe. It is perceived directly and/or through the back of the nose.
IOC and UPM sign MoU
MADRID, SPAIN / 16.03.2026
The International Olive Council (IOC) and the Polytechnic University of Madrid (UPM) in Spain have signed a Memorandum of Understanding (MoU) to strengthen cooperation in the olive sector. The agreement was signed by Mr...
This week on OHIS
MADRID, SPAIN / 13.03.2026
This week on the Olive Health Information System website The newsletter of the University of Navarra and the IOC dedicated to health Article 1 Recent studies have examined the role of overall dietary patterns in...
European Day for the Prevention of Cardiovascular Risk
MADRID, SPAIN / 13.03.2026
Olive oil, an ally in cardiovascular prevention On the occasion of the European Day for the Prevention of Cardiovascular Risk, the International Olive Council (IOC) reiterates the importance of preventing cardiovascular...

