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Minimum quantitative value of a stimulus or critical supra-threshold value of that stimulus at which an attraction or rejection response appears in relation to a neutral stimulus, for example, in the choice between a sugared solution and water.
Note: A distinction should be drawn between an absolute preference threshold and a differential preference threshold.
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This week on OHIS
MADRID, SPAIN / 19.09.2025
This week on the Olive Health Information System website The newsletter of the University of Navarra and the IOC dedicated to health Two recent studies strengthen the case for high-quality dietary patterns – especially...
Winners of the 2025 Mario Solinas Quality Award – Southern Hemisphere Edition
Recognising extra virgin olive oil excellence from the Southern Hemisphere The International Olive Council (IOC) has announced the winners of the 2025 Mario Solinas Quality Award for extra virgin olive oils from the Southern...
Pakistan Expresses Interest in Joining the IOC
MADRID, SPAIN / 15.09.2025
The Executive Director of the International Olive Council (IOC), Jaime Lillo, received H.E. Dr Zahoor Ahmed, Ambassador of the Islamic Republic of Pakistan to Spain, at the Organisation’s headquarters in Madrid on...
