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PARAMETER THAT MEASURES THE POTENTIAL ENERGY OF WATER RELATIVE TO PURE WATER IN REFERENCE CONDITIONS. IT IS USED TO QUANTIFY THE EFFORT THAT PLANTS HAVE TO EXPEND ON ABSORBING WATER THROUGH THE ROOTS AND IS OF FUNDAMENTAL IMPORTANCE TO IRRIGATION CALCULATIONS. IT IS TYPICALLY REPRESENTED BY THE GREEK LETTER ?.
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Olive Sector Statistics – October 2025
MADRID, SPAIN / 24.10.2025
Welcome to the IOC, the only intergovernmental organisation in the world that brings together all stakeholders involved in the production and consumption of olive oil and table olives. Here you will find a summary of the...
IOC international training for panel leaders on virgin olive oil sensory analysis
The International Olive Council (IOC), in collaboration with the International Centre for Advanced Mediterranean Agronomic Studies – Zaragoza Institute (CIHEAM Zaragoza), has launched a new international course for panel...
This week on OHIS
MADRID, SPAIN / 13.10.2025
This week on the Olive Health Information System website The newsletter of the University of Navarra and the IOC dedicated to health Extra-virgin olive oil (EVOO), the hallmark of the Mediterranean diet, modulates key...
