All the intrinsic and extrinsic characteristics of a product, process, business etc. that differentiate it from other similar ones and which bear on its ability to satisfy stated and implied needs.
The Svalbard Global Seed Vault receives olive seeds for the first time
A historic milestone in the conservation of olive genetic diversity, made possible thanks to the collaboration of various organisations and research centres. The International Olive Council (IOC) took part in the first-ever...
Madrid Salud enjoys an olive oil tasting session
MADRID, SPAIN / 26.02.2026
On 25 February 2026, the International Olive Council (IOC) organised an olive oil tasting session at its headquarters in Madrid for 26 officials from Madrid Salud, the public body responsible for health promotion and...


